Victoria, the picturesque capital of British Columbia, has once again captured the hearts of travelers around the world. In an announcement sure to excite residents and visitors alike, Travel + Leisure magazine has ranked Victoria fifth in its coveted 2025 list of Canada’s top cities to visit, placing it in the company of iconic destinations such as Quebec City, Montreal, Vancouver, and Halifax.

A Destination of Distinction

Travel + Leisure’s annual awards are among the most respected in the travel industry, with tens of thousands of readers submitting ballots that consider factors such as charm, culture, cuisine, attractions, and hospitality. Victoria’s eighth consecutive appearance on the list is testament to its enduring charm and broad appeal.

This year, Victoria earned a Reader Score of 80.70, placing just behind Halifax. Readers raved about the city’s harmonious blend of historic British architecture and lush coastal landscapes. The capital’s relaxed West Coast pace remains a drawing card for those looking for a respite from big-city bustle.

What Sets Victoria Apart?

• Elegant British Heritage: The city’s stately parliament buildings, classic architecture, and manicured gardens underscore its status as the most English city in Canada outside of England.
• Vibrant Harbour District: The lively Inner Harbour is a magnet for visitors, with floatplanes, ferries, and whale watching tours setting off daily, surrounded by boutique shops, art galleries, and cafes.
• Lush Green Spaces: Beacon Hill Park and Dallas Road offer miles of scenic walking trails, ocean vistas, and striking flower displays throughout much of the year.
• Culinary Scene: Victoria has emerged as a culinary powerhouse, featuring a thriving farm-to-table restaurant scene, world-class seafood, and a burgeoning craft cocktail culture.

These features, combined with the region’s mild climate, have made Victoria a perennial favorite for both leisure and business travelers. According to Destination British Columbia, the city saw a record 4.3 million overnight visitors in 2024, contributing over $1.2 billion to the local economy. Post-pandemic growth has been robust, with a steady rise in international tourism and convention business.

Butchart Gardens and Iconic Attractions

Among Victoria’s celebrated attractions, Butchart Gardens draws particular praise from travelers worldwide. Spanning more than 55 acres, these botanical gardens attract more than one million visitors each year with their stunning floral displays, tranquil walking paths, and heritage features.

The city is also home to the world-famous Fairmont Empress Hotel, a National Historic Site that has just been named Canada’s #1 City Hotel in Travel + Leisure’s 2025 World’s Best Awards. The Empress, renowned for its tradition of afternoon tea and views over the Inner Harbour, has completed a major renovation in recent years, further solidifying its status as a leading luxury destination.

“We are incredibly honoured to be recognized as the #1 City Hotel in Canada,” said Dan McGowan, General Manager of Fairmont Empress. “It’s rewarding to know our guests value the unique blend of history, luxury, and hospitality we strive to provide.”

Recognition in a Year of Growth for BC

B.C. cities shone in this year’s national rankings, with Vancouver soaring to third place. The province continues to receive international acclaim for its blend of natural splendor, welcoming communities, and high-quality hospitality, key contributors to its $23.1 billion tourism industry in 2024.

The 2025 Travel + Leisure results further enhance Victoria’s position on the global travel map, making it an even stronger contender for international conferences, leisure travel, and investment. “Victoria exemplifies the British Columbia brand—safe, beautiful, culturally rich, and sustainable—making it a destination of choice for discerning travelers,” said Walt Judas, CEO of the Tourism Industry Association of BC (TIABC).

Community and Visitor Experiences

Travelers consistently report that Victoria feels both accessible and inspiring. The city’s walkable downtown, world-class museums (such as the Royal BC Museum), and lively summer festivals—including the Victoria International Jazzfest and Symphony Splash—are highlighted as favorites by recent visitors.

Local businesses are thriving, too, with artisan markets, eco-tourism operators, and innovative tech companies contributing to a vibrant economy. With a focus on sustainability—such as electric bus fleets and green building initiatives—Victoria is increasingly appealing to environmentally conscious travelers. According to Tourism Victoria, over 75% of visitors say they would recommend the city as a premier Canadian destination.

Looking Ahead: What’s Next for Victoria?

As travel demand continues to rebound and diversify, Victoria is primed for further growth in 2025 and beyond. The city is planning major waterfront improvements, cruise ship pier upgrades, and expanded cycling infrastructure to enhance the visitor experience. Ongoing collaborations between public agencies and tourism operators aim to showcase Indigenous culture and local talent, broadening the city’s cultural appeal.

With accolades from industry experts and glowing feedback from guests, Victoria’s future as a top-tier travel destination remains bright. Adventure, relaxation, and world-class hospitality await all who visit Canada’s charming coastal capital.